New Canadian Agricultural Partnership (CAP)- Ontario Provincial Stream
The Canadian Agricultural Partnership (CAP) administered by the Ontario Ministry of Agriculture, Food and Rural Affairs (OMAFRA) has replaced the previous Growing Forward 2 program, and provides cost-sharing funding for processors and other agri-related businesses. The current Application intake round for producers, processors, and other businesses will conclude on May 8, 2018 and comprises multiple streams for each category. Additional application […]
Your Marketing Mix – The 4 P’s
When starting a new business or creating a new product, few people seriously consider what the correct steps to doing so is. Many people assume that if you produce something and ship it to stores, it will sell. What they are forgetting is that in order to actually have a take on your product, they’d […]
The Importance of Customer Service
What do you think of when you hear the term “Customer Service”? The first things that come to my mind are retail jobs and call centres. But, if you think about it, pretty much everything that you do at work on a daily basis will involve some sort of customer service. (This, of course would […]
Consistent Branding
Today, I want to take a little bit of time to talk about the recent redesign of the Northbridge Consultants website and the importance of consistent branding. A brand image is, in the most basic sense, everything that a person thinks about your company. So, if we were to take Tim Horton’s, for example, what’s […]